Tuesday 21 June 2011

Branding Trends: #5 Clever Finishes

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TREND #5 CLEVER FINISHES
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When someone gives you a business and you go oooh ahhh, then you know you've come across a good one. It's done everything it needs to do - give a great first impression and imprinted their brand into your mind - JOB DONE!

Years ago, it would have been too costly to get special finishes onto your business card, stationary or packaging. But with more affordable printers popping up, the improvement of digital printing, specialty small-scale printers and off-shore printing add in a soaring Aussie dollar this is making finishes cheaper and more accessible for clients.

We are in love with the black foil on black card, coloured edging, blind hand embossing and overprinting.









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